Scaling
Self-Publishing
Authors.

Bookadillo provides the book production to marketing ecosystem that scales your self-publishing business. We build your brand, maximize your customer lifetime value and position you for growth.

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How we help you.

We work with established non-fiction authors and publishers to develop book production and marketing strategies that result in sustainable and diverse income streams. We start by understanding your audience and niche, and honing in on key messaging from the start. This supports both book production and how we take it to market post production.

01.

We Build Your Brand Strategy

To build their presence and visibility on social media, resulting in followers, subscribers and book sales from outside of Amazon
02.

We Provide You With Structure and Systems

So you can dominate your niche and create long term earning potential. Within production our research function works to ensure your book stands out with stronger positioning and a pipeline strategy. Our marketing systems provide you with diverse income streams to support your production pipeline. We improve your sales performance through external leads, or build you an external sales engine.

03.

We Maximize Your Customer Lifetime Value

We build book funnels that engage your customers, and email campaigns that convert. Our marketing approach is designed to grow your email list so you can reduce your reliance on sales platforms.

What We Do

DIVERSIFY

We will audit your current assets to understand which have the highest engagement and conversion, and recommend which activities should be amplified or removed.

We develop your author voice, logo design, colour palette, develop client personas, design your digital marketing strategy to focus on credibility building - which includes the ideal platforms and content strategy, and develop your book funnel to convert new and existing readers.

We set up and manage your author account across platforms, create content that works with your digital marketing strategy, including reels and posts that can be used across platforms for consistency. We also find your followers and interact with them to create engagement.

It wouldn’t be a great digital marketing strategy if it didn’t include the development of a book funnel to create lifetime value (LTV). A book funnel is an ideal way to engage with readers before and after they buy, and we will leverage this to encourage email subscribers and build the ideal email campaign, converting readers throughout your book funnel

ELEVATE

Bookadillo uses data to drive decision making and to optimize the sales funnel. We provide dashboards so you know where your marketing process is at anytime, and visualize outcomes so you know what’s working and where your sales are coming from. We remove the mystery and create a collaborative partnership with all of our authors.

For authors who want to build a sales stream outside of Amazon we design, build and manage your website and online bookshop. For those wanting to sell physical copies, we have connections with printers. Having your own online store is ideal for selling directly to your readers, instead of going through third party sellers. Our support includes SEO, printing, creating blog posts for your website and other e-Commerce tasks. 

We can also setup and maintain a TikTok shop (depending on niche). There will be additional costs involved in printing and sending books to readers, and creating partnerships with affiliates.

PRODUCE

High quality medium and high content books optimized to outperform competitors in your niche.

Why we help you

Bookadillo was created in response to the challenges experienced by the self-publishing community. We don’t believe that you should have to tolerate interruptions to your publishing income and our goal is to provide the strategy and structure you need to reduce your reliance on a single sales platform.

Plans designed to help you scale

No long contracts, no hidden fees. Choose the tier that fits where you are today.

DIVERSIFY

Setting up for growth

  • Business audit
  • Brand building & Social Media
  • Reviews
  • Email marketing
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Ideal for authors who want all sales going through their amazon store

ELEVATE

Everything in DIVERSIFY plus

  • Business audit
  • Brand building & social media
  • Reviews
  • Email marketing
  • Creating external sales channels
  • Credibility building
  • Online bookstore
  • Increase Customer Lifetime Value
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Ideal for authors who want to create sales streams outside of Amazon

PRODUCE

High impact book production

  • Competitor Analysis
  • Outline
  • Editing
  • Cover design
  • Book launch
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End to end Production. Competitor research, design, outline, writing & launch

We're here to
answer your questions.

This includes understanding your audience, developing the author voice, logo, colour palette, platforms best suited to the author persona, themes and keywords. The strategy also include developing a book funnel, high converting email campaigns to increase your Customer Lifetime Value (CLTV).

A personalized online portal will be included for all collaborative materials and items for your approval. You will also have 100% visibility across all tasks. 

We use the most common platforms, Facebook, Instagram, TikTok, YouTube. The ones we use for your author depend on a number of factors, such as your niche and audience.

Our review team has years of experience adhering to Amazon ToS, and know how to keep your account safe by staying on top of changes to Amazon ToS. Our team supports a wide range of accounts and understands that caution prevents your account from suspension, or worse, termination

Yes you can. Each author will need to have their own subscription, as we are unable to effectively split our marketing efforts across multiple authors on one account. Each author will need their own strategy and social media content custom designed by our team, which If we are able to create efficiencies by marketing multiple authors then we will always pass on those savings to you. This would be a discussion to have once we have set up the strategy for the first author you choose to focus on with us.

We recommend a minimum of 3 months. Like all good things, building an online presence that converts to sales takes time. The overnight successes we hear about are rarely overnight, as you know. Being an author you’re already aware of the time investment required to improve your book rankings and visibility. This is no different in reality, however you are in great hands with us.
We will build your own author based online bookshop that’s linked to your website. If you have physical books to fulfill, we have partnered with a print on demand book fulfilment agency, who will print and send books directly to your customers.
At the beginning of our journey with you we will work with one book per author at a time within an account. This avoids confusing readers with too many posts at once. We will build out a plan to market different books at different times, with the potential to include more books as your author presence grows and sales of your initially marketed book increase.
Everything we create is human centred and overseen by our team. We believe authenticity can only come from people, not AI. You are welcome to try AI marketing, however we keep seeing that its generic messaging doesn’t yield quality marketing collateral or engagement with followers.

We are able to accommodate single requests to change activities within a level if the activity is not needed, however we don’t offer fully customizable marketing activities.

If you have a question not answered by us here please use the form or contact us at hello@bookadillo.com

We respond within 24 hours to all legit inquiries except spam. No one has time for that 🙂 

Absolutely! Here is a link to book a strategy call with someone on our leadership team. It’s a no obligation call.

BOOK YOUR FREE STRATEGY CALL HERE