Self-Publishing Blog

Stories behind the stories.

Practical insights for non-fiction authors building a publishing business that lasts.
10 Ways to Sell Books When Amazon Ads Stop Working

10 Ways to Sell Books When Amazon Ads Stop Working

Most self-publishers do not fail because the author didn't care. They set themselves up to fail because they skipped the strategy part of the process
Why Most Self-Publishers Set Themselves Up to Fail Before They Write a Single Word

Why Most Self-Publishers Set Themselves Up to Fail Before They Write a Single Word

Most self-publishers do not fail because the author didn't care. They set themselves up to fail because they skipped the strategy part of the process
How to Get Book Reviews Without Rebuilding From Zero Every Single Launch

How to Get Book Reviews Without Rebuilding From Zero Every Single Book Launch

Learn how to get book reviews by building a reader-first ARC system that attracts aligned readers, invites honest feedback, and helps authors grow an email list for future book launches.
How Much Does Amazon Take From Ebook Sales? The Hidden File-Size Cost

How Much Does Amazon Take From e-book Sales?

Wondering why your KDP ebook royalties are lower than expected? Learn how large, image-heavy ebook files can increase delivery costs and quietly reduce profit.
Before You Run Amazon KDP Ads Is Your Book Listing Actually Ready for Traffic

Before You Run Amazon KDP Ads: Is Your Book Listing Actually Ready for Traffic?

But before you spend more money on ads, there is one question worth asking: Is your book actually ready to receive traffic?
ARC strategy for Amazon KDP self publishers

Effective Advance Reader Copy (ARC) Strategy for Self-Published Authors

An ARC, or Advance Reader Copy, is a free early copy of a book shared with readers before publication. The traditional idea is simple: readers receive the book early, read it, and may choose to leave honest feedback or a review once the book is available.

The Amazon KDP “Magic Button” Myth: AI is an Accelerator, Not a Shortcut

Discover why AI can't replace Amazon KDP foundational marketing for success. Using AI to bypass market research, messaging and reader resonance accelerates your path to algorithmic irrelevance.